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29 December 2025

They Just Don't Seem to Care

We often hear leaders say: 'My team doesn't care like I do', or 'They don't seem to care at all.'Leadership is creating a team that cares, and it starts with the leader making it one of your organisational values.You've got to set the standard: What is it you care about?

We often hear leaders say: 'My team doesn't care like I do', or 'They don't seem to care at all.'

Leadership is creating a team that cares, and it starts with the leader making it one of your organisational values.

You've got to set the standard: What is it you care about?

You've got to show them what caring looks like.

You've got to show them how to win at caring.

The foundation of leadership is to:
- set expectations
- empower the outcome
- measure results
- hold people accountable

When it comes to making 'Care' a core value of your organisation, it's no different:

Set. Empower. Measure. Hold.

Regarding care, take your team through these steps. It might take a while, but they'll care, just like you!

And agree that from here on, no one gets a position on your team without knowing what's important and what to care about.

So what do you care about?

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